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EcommerceB2C

SEO Report: westwing.ch

3. мај 2026. · 29 findings

87
report.overallScore

Ecommerce and commercial websites have unique SEO challenges — product pages require structured data, fast loading, and optimal mobile experience to convert.

Score Breakdown

Average Ecommerce score: 62

seo
91(+33 vs avg)
security
82(+11 vs avg)
performance
0(-55 vs avg)
accessibility
85(+21 vs avg)
Best Practices
93(+25 vs avg)

Key Findings

  • CriticalNo H1 tag found

    Add exactly one H1 tag with the primary keyword

  • CriticalIntrusive interstitials detected

    Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties

  • Critical1 form fields without labels

    Use <label for="id"> or aria-label on every form field

  • MediumMissing content-security-policy

    Add a Content-Security-Policy header to restrict resource loading

  • MediumMissing x-frame-options

    Add X-Frame-Options: DENY or SAMEORIGIN header

Recommendations for your industry

  • 1Add Product schema markup to product pages
  • 2Mark up prices with Offer schema
  • 3Optimize checkout speed to under 3 seconds
  • 4Add trust signals and customer reviews
  • 5Ensure mobile-friendly checkout experience

SEO Checklist for Ecommerce

Tips for B2C websites

  • Prioritize mobile speed and user experience
  • Use rich structured data for products/services
  • Implement customer reviews and social proof
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  • Compare views, buttons and features across desktop, tablet and mobile

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