GeneralMixed

SEO Report: kpmg.fi

9. toukokuuta 2026 · 45 findings

report.overallScore

Institutional websites prioritize accessibility, security, and proper indexing — citizens and stakeholders need easy access to relevant information.

Score Breakdown

Average General score: 50

seo

73(+28 vs avg)

security

85(+27 vs avg)

performance

0(-44 vs avg)

accessibility

50(-2 vs avg)

Best Practices

86(+30 vs avg)

Tärkeimmät löydökset

KriittinenInvalid sitemap format
Ensure sitemap.xml is properly formatted XML
KriittinenEmpty sitemap
Add URLs to the sitemap
KriittinenNo H1 tag found
Add exactly one H1 tag with the primary keyword
KriittinenIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
KriittinenCanonical points to different domain
Ensure the canonical URL points to the same domain unless cross-domain canonicalization is intended

Recommendations for your industry

1Ensure WCAG 2.1 AA compliance
2Implement all recommended security headers
3Ensure sitemap covers all important pages
4Optimize page load time to under 2 seconds
5Ensure responsive design on all pages

SEO Checklist for General

WCAG 2.1 AA complianceSecurity headers (HSTS, CSP)Valid SSL certificateSitemap.xml accessibleRobots.txt configuredMobile viewport metaPage load < 3sStructured data implementedMeta title and descriptionHreflang for multilingual pages

Tips for Mixed websites

→Define clear landing pages for each segment
→Use different meta strategies per page group
→Segment sitemap by content type

Local SEO Context

Finland has high technology adoption and favors Finnish-language pages.

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