SEO Ɛk Gëstu 9: Amelu-Teek

Boo la leen, jënd na jàmm, am na lépp, am na luy mën, ak wàll ci mën - wàllikoo jooñ, am na gënne ca am sama xel, waaye la jàmm am na labóo si jënd mi baax.

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Mën nga jënd ci #1, am aji metéy bu baax, jàmm ngir fip, ak wàll yu mën - waaye bu soxla, la séddoo leen. Lu ci wàllu yéene? Bop la amelu-teek bu ñépp mën nañu.

Amelu-teek dafa woon ci saxykooli SEO ak CRO (Gëstu bu Gëntu - Conversion Rate Optimization). Google dafa wéy fip gi ci mën - lekkood, ngóor, pogo-sticking. Am amelu-tek bu nuy jàdd waaye, jële, ak am wallu. Am amelu-tek bu nekk dafa gënnoo.

Data yi mën nañu: kër yi am ën bépp ndey, am nañu 30-80% gënna jënd ci mën yi jëfandikoo ci tegi.

Amelu-Teek mu dakk

Amelu-teek dakk na 8 bi:

1. Conte bu nekk ci amelu-tek — Lu seen faal ci jokk
2. Visual Hierarchy — Mënuñu xam li muy jox jàmm
3. F-Pattern ak Z-Pattern — Loo yéen dekku wàll
4. Wàllikoo ci CTA — Fippu jëfandikoo ak linki bu jàmm
5. Whitespace ak jëfandika — Jàmm yuy gëpp ci jéema
6. Amelu-tek ci mobile — Jàmm gënaa te daj ak vertical
7. Heatmap Analysis — Data yi gëstoon jàmm
8. Jëfandikoo bu gëstit — Amelu-tek bu méngoo jënd

1. Conte bu nekk ci amelu-tek

"Above the fold" sos na ci luy seen faal ci jokk. Ci desktop, am na 600-800px. Ci mobile, 500-700px. Dafa am lu gënyoo ñuy jàmm.

Luy am na ci above the fold:

• Njàng mi bu baax soklaa "Naka la page bi?"
• Li nag ca jaayé boppam
• Fippu jëfandikoo bu jàmm
• Am na jëfandikoo yu mën (logos, ratings, trust badges)

Luy tër nuyam ci above the fold:

• Images bi ndaw jàmm ni jëmétext (wàlla joow)
• Navigations yooyu di kàddu jënd
• Cookie banners mën jàmm yéen
• Bayyil videyo yi boo xam jàmm

The 5-second test: Mu ne ci page bi ngir 5 seconds. Mën nuy xam ni luy page bi, ak luy jëfandikoo? Bu soxla, sa above-the-fold content danna bu ràññee.

Quick win: Jàpp page yu gëna 5 ci jikk / links. Bu sa jëfandikoó ndawoon, bu nu xam luy gënna porte jongantee. Pages bi am na CTAs luñu weloo Wàllikoo ginaaw jikk gënna 17%.

2. Visual Hierarchy

Visual hierarchy yéen na ci la ci gëstii, mën nañu xam li ci wàll. Dafa mën ci xool, color, contrast, spacing, ak jól.

The hierarchy pyramid (top = gënna xam):

| Level | Purpose | Examples | |-----------|------------|-----------------------------| | Primary | Li jënteré ci cosn mi mën | Main CTA button, hero headline | | Secondary | Jëfandikoo bu mën jàmm | Subheadlines, key benefits, social proof | | Tertiary | Sa mën ak jàmm yi | Body text, feature lists, specifications | | Quaternary | Navigation ak jëfandik | Footer links, breadcrumbs, meta info |

Rules bu séeñ:

• Danuy jàmm ci ay page,
• Mën a walli nak 2-3x ñaari ci jëfandik
• Jáng nuy ci ki ba yaakaar
• Am jàmm ci mbopp bu jàmm
• Luy yàkku fata mu jàmm

SEO impact: Am bu nekk ci visual hierarchy mën nañu jàmm ci jamm (mën nañu gàtu jamm yu jëm), ak am nuy jooñ yi (mën nuy gash).

Quick win: Yàkk na page bi yéen nga tànguy protsess. Mën nuy ki sax yàkku locọrinu? Bu am jàmm, sa visual hierarchy danna bu flat ba yaax.

3. F-Pattern ak Z-Pattern amelu

Sene taw yénee, (Nielsen Norman Group, Hotjar) njegg client yi xam noonu ndégam dox ci ni mën nañu jënd ci jàmm yéen. Am luy jaam ci ay patterns bu faay yaam.

F-Pattern (Conte Bopp Baat)

Mën nañu jënd ci xanxam point ci jeng-yi (blog post, articles, product list):

1. Jënd ci ni mën na cros mi (headlines area)
2. Ialah jikoo (subheadin)
3. Mëndoo faay mii (mënam ni ci ki)

Detection:

• Mën ngor rekk ci jëfandikoo sàkk
• Mu wàll ci (front-load)
• Mën fassi’auteur sa yoon
• Fèet ya ci sa bopp
• Luy bulle bi

Z-Pattern (Minimal-Text Pages)

Mën nañu jënd ci jàmm (landing pages, homepages):

1. Jënd ci ci bopp ginnaaw
2. Jënd ci xees
3. Jënd ci final-baan ci placement

Detection:

• Luy Tale ci jàmm
• Luy xam ca jàmm
• Dékk si bu gëtta Ne
• Fbstand myæ

Quick win: Fàs ci yoon wi sa page mën ngiy doos jàmm. Nuy ci ginnaaw walla luy tubi ci gajuu?

4. Wàllikoo ci CTA

CTA (Call-to-Action) wàllikoo jamoon na jënd ci mën. Sàmbu ci ContentVerve, Unbounce, ak data bu nu am xam li ñuuy luy.

High-conversion CTA positions:

| Position | Best For | Why It Works | |----------|-----------|----------------| | Luwul gii ci jëf- xamal | Landing Pages | Users mën nañu jàmm, yéela jàmm | | Gëstoo ci 1, jaayé bu chart | Feature page | A faay ak cuq, a fip | | Gëstoo palli | Service Page | Jàmm qi mën na jënd | | Yenn ci gëstoo | Blog post, guides | Jém a wilayah jëfandikoo | | Floating/sticky (mobile) | Dem ca pages | Gaya mën nañu |

Rules for CTA:

• Jëfandikoo ay verb: "Start free audit" walla "Submit"
• Nàmp mi ci page bi bu jàmm
• Gëstoo bu 44 yenn ci page bi (tul _holu_)
• Tàmb li, sàkk

Problem ci false bottom: Bu sa page mën na dëm lu cëkk jàmm ngiri jàmm. Jàmm ce cu sa jëfandikoo bu mën, yéem.

Quick win: Mën nañu jëfandikoo bi ci pages yi foog doolé-yéem. Mën nañu jàmm gëm ci boddul xam njub.

5. Whitespace ak jëfandika

Whitespace (negative space) danna bu mën xam nañu jëfandikoo. Pages yi am nàti whitespace mën nañu jàmm.

Luy data mën nañu:

• Whitespace yuy jëfandik bom far jàmm 20% (Wichita State University)
• Line spacing yuy taw luy jàjjé
• Faay wal na.
• Dense layouts yuy boun hút.

Rules for SEO:

• Line length: 50-75 characters (prevent eye fatigue)
• Line height: 1.5-1.8 for body text (don't pack lines tight)
• Paragraph length: 2-4 sentences maximum
• Section spacing: 2-3x line height between sections
• CTA breathing room: Minimum 24px padding around clickable elements

Taaw gi ci wàll:

• Body: 16-18px
• Headings: Use a modular scale
• Don't use more than 3 font sizes
• Minimum contrast: 4.5:1

Quick win: Ney yerwa ci 50% jàmm ci wàll. Bayyi xam ne xaal yé.

6. Amelu-tek ci mobile

Mobile de 60%+ jëfandik. Amelu-tek ci mobile mën nañu jàmm — alor, dee.

The thumb zone: Mobile mën nañu jëfandik ak yenu bopp. Fip bu xam, mën nañu jàmm:

• Easy zone (bottom center): primary CTAs
• OK zone (center): secondary actions
• Hard zone (top corners): navigation, settings

Mobile-specific patterns:

[Hamburger Menu]                [Action]
┌────────────────────────────────────────┐
│  H1: Clear headline                    │
│  Subtext: One line explanation         │
│                                        │
│  ┌────────────────────────────────┐    │
│  │     PRIMARY CTA (full width)   │    │
│  └────────────────────────────────┘    │
│                                        │
│  Content block 1                       │
│  ────────────────────────────────      │
│  Content block 2                       │
│  ────────────────────────────────      │
│  Content block 3                       │
│                                        │
│  ┌────────────────────────────────┐    │
│  │    SECONDARY CTA (full width)  │    │
│  └────────────────────────────────┘    │
│                                        │
│  [─────── BOTTOM NAV ───────]          │
└────────────────────────────────────────┘

Mobile layout rules:

• Jàmm sa yón
• CTAs am nañu sakoor (44px + height)
• Jàmm sticky headers ci jëfandik
• Nàmp si yomm
• Cards yi need 16px padding
• Ndax joto xam ni yéem

Quick win: Teste page yi yéema gannaaw. Mën nañu yéem jëfandikoo?

7. Heatmap Analysis

Heatmaps xam nañu ci mën mën ngira jënd. ✓

Types of heatmaps:

| Type | What It Shows | What to Look For | |-------------------|-------------------|--------------------------| | Click heatmap | Where users tap/click | Dead clicks, ignored CTAs | | Scroll heatmap | How far users scroll | Drop-off points, the "fold line," content | | Move heatmap | Mouse movement (desktop) | Attention patterns | | Attention heatmap | Time spent viewing areas | High-value zones, ignored |

Aree heatmap data:

1. Run heatmap tracking for 2-4 weeks
2. Find dead zones
3. Check scroll depth
4. Compare mobile vs desktop patterns

Tools for heatmap analysis:

• Microsoft Clarity (free)
• Hotjar
• FullStory

SEO connection: LANGR's layout-scan module analyzes placement, above-the-fold content density, and mobile target sizing.

Quick win: Install Microsoft Clarity. Wait one week. Check your most-visited page.

8. Jëfandikoo bu gëstit

Luy am na âm ci jëfandikoo. Yonesaat lu luy jëfandik:

Informational pages (blog posts, guides):

• Content first, CTAs ci lëràk
• Email yéen ci tools
• Email capture at 50% and 100%

Transactional pages (product, pricing, signup):

• Fippu mën faut bu cit
• jëfandikoo ci jëfandik

Navigational pages (category, hub pages):

• Clear jëfandikóv ||

The content-to-CTA ratio rule: For every 3 pages, ==

The Layout Optimization Checklist

Seetuntil:

• Visibility ><(luy jëfandikoo ci amelu)
• Hierarchy >= distinct levels
• Xamal matches
• Am woote
• Mën a ni

How LANGR Detects Layout Issues

LANGR's layout-scan module uses AI. Mën nañu:

• CTA visibility:
• Content density:
• Tap targets:
• Visual hierarchy:
• False bottoms:

Common Layout Mistakes (Ranked by Impact)

1. No CTA above the fold
2. Flat visual hierarchy
3. Dense content blocks
4. Desktop layout on mobile
5. CTA buried after content
6. Tiny tap targets
7. False bottoms
8. Competing CTAs

What's Next?

Step 10: Multi-language SEO — Gannaaw buy ginnaaw.

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Liy am na LANGR's 13 step SEO series. Run a free audit ngir xam ni bu sa site mën na jënd.