SEO Report: kiwa.se

Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.

Score Breakdown

Average Local Business score: 54

Key Findings

• CriticalMissing sitemap.xml

  Create a sitemap.xml to help search engines discover all pages

• CriticalCanonical points to different domain

  Ensure the canonical URL points to the same domain unless cross-domain canonicalization is intended

• MediumMissing robots.txt

  Create a robots.txt file to guide search engine crawlers

• MediumNo DKIM record found

  Configure DKIM signing with your email provider and publish the public key in DNS

• MediumCSP allows unsafe-eval

  Remove 'unsafe-eval' and refactor code to avoid eval()

Recommendations for your industry

• 1Optimize Google Business profile
• 2Add Service/LocalBusiness schema
• 3Integrate customer reviews with Review schema
• 4Ensure consistent NAP data across all pages
• 5Create profiles in local business directories

SEO Checklist for Local Business

Tips for Mixed websites

• →Define clear landing pages for each segment
• →Use different meta strategies per page group
• →Segment sitemap by content type

Local SEO Context

Sweden has high internet penetration and favors Swedish domains in local searches.