Local BusinessMixed
SEO Report: mgpg.it
May 13, 2026 · 51 findings
80
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
85(+37 vs avg)
security
91(+29 vs avg)
performance
0(-50 vs avg)
accessibility
50(-6 vs avg)
Best Practices
79(+19 vs avg)
Key Findings
- CriticalMissing strict-transport-security
Add Strict-Transport-Security header with max-age of at least 31536000
- CriticalMissing AggregateRating in schema
Add aggregateRating with ratingValue, ratingCount, and bestRating to your structured data for star ratings in search results
- CriticalEntire site blocked in robots.txt
Remove the Disallow: / directive to allow search engines to crawl the site
- CriticalCrawl traps detected
Use rel=nofollow, URL parameters in GSC, or robots.txt to prevent crawlers from following these patterns
- CriticalImages missing alt text
Add descriptive alt text to all images for accessibility and SEO
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- →Define clear landing pages for each segment
- →Use different meta strategies per page group
- →Segment sitemap by content type
Local SEO Context
Italy favors local content and has strong mobile adoption.