Local BusinessMixed
SEO Report: hubspot.jp
May 1, 2026 Β· 28 findings
85
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
91(+43 vs avg)
security
75(+13 vs avg)
performance
0(-50 vs avg)
accessibility
85(+29 vs avg)
Best Practices
94(+34 vs avg)
Key Findings
- CriticalSSL certificate not found
Ensure the site has a valid SSL certificate installed
- Critical3 buttons without accessible name
Add visible text or aria-label to all buttons
- MediumMissing @type in schema
Add a @type property (e.g. Organization, WebSite)
- MediumRender-blocking scripts
Add async or defer to non-critical scripts to improve page load speed
- MediumVery low text-to-HTML ratio
Increase meaningful text content relative to HTML markup
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- βDefine clear landing pages for each segment
- βUse different meta strategies per page group
- βSegment sitemap by content type