Local BusinessMixed
SEO Report: horecagemak.nl
May 9, 2026 · 38 findings
83
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
92(+44 vs avg)
security
90(+28 vs avg)
performance
0(-50 vs avg)
accessibility
50(-6 vs avg)
Best Practices
83(+23 vs avg)
Key Findings
- CriticalMissing AggregateRating in schema
Add aggregateRating with ratingValue, ratingCount, and bestRating to your structured data for star ratings in search results
- CriticalNAP inconsistency — phone mismatch
Ensure the phone number in your schema markup matches exactly with the phone displayed on your website
- Critical3 images missing alt attribute
Add descriptive alt text to all informational images, or alt="" for decorative ones
- Critical48 form fields without labels
Use <label for="id"> or aria-label on every form field
- Critical5 buttons without accessible name
Add visible text or aria-label to all buttons
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- →Define clear landing pages for each segment
- →Use different meta strategies per page group
- →Segment sitemap by content type
Local SEO Context
The Netherlands is one of Europe's most digitally mature markets with high mobile share.