Local BusinessMixed
SEO Report: fletcher.nl
April 30, 2026 · 42 findings
81
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
91(+43 vs avg)
security
78(+16 vs avg)
performance
0(-50 vs avg)
accessibility
66(+10 vs avg)
Best Practices
82(+22 vs avg)
Key Findings
- CriticalMissing strict-transport-security
Add Strict-Transport-Security header with max-age of at least 31536000
- Critical8 form fields without labels
Use <label for="id"> or aria-label on every form field
- CriticalIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
- CriticalEmpty sitemap
Add URLs to the sitemap
- MediumMissing content-security-policy
Add a Content-Security-Policy header to restrict resource loading
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- →Define clear landing pages for each segment
- →Use different meta strategies per page group
- →Segment sitemap by content type
Local SEO Context
The Netherlands is one of Europe's most digitally mature markets with high mobile share.