Local BusinessMixed
SEO Report: bordermail.com.au
May 1, 2026 Β· 31 findings
82
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
89(+41 vs avg)
security
89(+27 vs avg)
performance
0(-50 vs avg)
accessibility
46(-10 vs avg)
Best Practices
96(+36 vs avg)
Key Findings
- Critical3 form fields without labels
Use <label for="id"> or aria-label on every form field
- Critical4 buttons without accessible name
Add visible text or aria-label to all buttons
- CriticalNo H1 tag found
Add exactly one H1 tag with the primary keyword
- MediumMissing main landmark
Wrap primary content in a <main> element for screen reader navigation
- MediumNo skip navigation link
Add a visually hidden skip link as the first focusable element
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- βDefine clear landing pages for each segment
- βUse different meta strategies per page group
- βSegment sitemap by content type