EcommerceB2C
SEO Report: betscanner.it
May 9, 2026 · 45 findings
78
Ecommerce and commercial websites have unique SEO challenges — product pages require structured data, fast loading, and optimal mobile experience to convert.
Score Breakdown
Average Ecommerce score: 62
seo
93(+35 vs avg)
security
76(+5 vs avg)
performance
0(-55 vs avg)
accessibility
50(-14 vs avg)
Best Practices
83(+15 vs avg)
Key Findings
- CriticalCould not fetch cookies
Ensure the website is accessible
- CriticalMissing AggregateRating in schema
Add aggregateRating with ratingValue, ratingCount, and bestRating to your structured data for star ratings in search results
- Critical4 form fields without labels
Use <label for="id"> or aria-label on every form field
- CriticalIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
- MediumNo review platform links found
Add links to your review profiles to build trust signals and improve local SEO
Recommendations for your industry
- 1Add Product schema markup to product pages
- 2Mark up prices with Offer schema
- 3Optimize checkout speed to under 3 seconds
- 4Add trust signals and customer reviews
- 5Ensure mobile-friendly checkout experience
SEO Checklist for Ecommerce
Tips for B2C websites
- →Prioritize mobile speed and user experience
- →Use rich structured data for products/services
- →Implement customer reviews and social proof
Local SEO Context
Italy favors local content and has strong mobile adoption.