Local BusinessMixed
SEO Report: hellofresh.se
30 April 2026 · 33 findings
88
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
88(+40 vs avg)
security
85(+23 vs avg)
performance
0(-50 vs avg)
accessibility
92(+36 vs avg)
Best Practices
92(+32 vs avg)
Key Findings
- CriticalIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
- MediumMissing content-security-policy
Add a Content-Security-Policy header to restrict resource loading
- MediumMissing x-frame-options
Add X-Frame-Options: DENY or SAMEORIGIN header
- MediumMultiple H1 tags
Use only one H1 per page; use H2-H6 for subsections
- MediumVery low text-to-HTML ratio
Increase meaningful text content relative to HTML markup
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- →Define clear landing pages for each segment
- →Use different meta strategies per page group
- →Segment sitemap by content type
Local SEO Context
Sweden has high internet penetration and favors Swedish domains in local searches.