Commerce localMixed

Rapport SEO : skipr.nl

30 avril 2026 · 40 findings

report.overallScore

Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.

Score Breakdown

Score moyen Commerce local : 54

seo

86(+38 vs avg)

security

73(+11 vs avg)

performance

0(-50 vs avg)

accessibility

85(+29 vs avg)

Best Practices

84(+24 vs avg)

Résultats clés

CritiqueMissing strict-transport-security
Add Strict-Transport-Security header with max-age of at least 31536000
CritiqueNo H1 tag found
Add exactly one H1 tag with the primary keyword
CritiqueImages missing alt text
Add descriptive alt text to all images for accessibility and SEO
CritiqueIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
Critique1 images missing alt attribute
Add descriptive alt text to all informational images, or alt="" for decorative ones

Recommendations for your industry

1Optimize Google Business profile
2Add Service/LocalBusiness schema
3Integrate customer reviews with Review schema
4Ensure consistent NAP data across all pages
5Create profiles in local business directories

SEO Checklist for Commerce local

LocalBusiness schemaOpening hours in schemaService area definedGoogle Business profileDedicated contact pageCustomer testimonials with schemaFAQ schema markupBreadcrumb navigationAlt text on all product imagesMobile-friendly design

Tips for Mixed websites

→Define clear landing pages for each segment
→Use different meta strategies per page group
→Segment sitemap by content type

Local SEO Context

The Netherlands is one of Europe's most digitally mature markets with high mobile share.

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