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E-commerceB2C

Rapport SEO : incomm.fr

1 mai 2026 · 43 findings

72
report.overallScore

Ecommerce and commercial websites have unique SEO challenges — product pages require structured data, fast loading, and optimal mobile experience to convert.

Score Breakdown

Score moyen E-commerce : 62

seo
84(+26 vs avg)
security
59(-12 vs avg)
performance
0(-55 vs avg)
accessibility
69(+5 vs avg)
Best Practices
83(+15 vs avg)

Résultats clés

  • CritiqueModule failed

    Try scanning again

  • CritiqueImages missing alt text

    Add descriptive alt text to all images for accessibility and SEO

  • Critique11 images missing alt attribute

    Add descriptive alt text to all informational images, or alt="" for decorative ones

  • CritiqueIntrusive interstitials detected

    Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties

  • MoyenMissing content-security-policy

    Add a Content-Security-Policy header to restrict resource loading

Recommendations for your industry

  • 1Add Product schema markup to product pages
  • 2Mark up prices with Offer schema
  • 3Optimize checkout speed to under 3 seconds
  • 4Add trust signals and customer reviews
  • 5Ensure mobile-friendly checkout experience

SEO Checklist for E-commerce

Tips for B2C websites

  • →Prioritize mobile speed and user experience
  • →Use rich structured data for products/services
  • →Implement customer reviews and social proof

Local SEO Context

France requires French content for local searches and has strict RGPD rules.

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