Local BusinessMixed
SEO Report: transdev.se
May 8, 2026 Β· 30 findings
80
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
90(+42 vs avg)
security
82(+20 vs avg)
performance
0(-50 vs avg)
accessibility
50(-6 vs avg)
Best Practices
94(+34 vs avg)
Key Findings
- Critical1 form fields without labels
Use <label for="id"> or aria-label on every form field
- Critical4 buttons without accessible name
Add visible text or aria-label to all buttons
- MediumMissing content-security-policy
Add a Content-Security-Policy header to restrict resource loading
- MediumMissing x-content-type-options
Add X-Content-Type-Options: nosniff header
- MediumAuto-playing media detected
Avoid auto-playing media or ensure it has controls and is muted by default
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- βDefine clear landing pages for each segment
- βUse different meta strategies per page group
- βSegment sitemap by content type
Local SEO Context
Sweden has high internet penetration and favors Swedish domains in local searches.