SEO Fiawo — Gake Me Ōtito Vɔ̃ ŋkɔ ɖe Wo Gbe
Nǒ Bɔ SEO Fiawo?
SEO fiawo eshɔ nyanyɔ kple ɖeŋuɖɔ wòle ŋɔ wòyɔhɔ kple agbalẽ ɖe wòkɔ. Nù hia "dentist London" eye "pizza o wòtsɔ," Google de fia kɔmɔ — eye nàgblɔkɔ SEO fiawo kple ɖe ne wòzɔ bɔa wò.
Kɔ ɔndi nɔvi, fufui, foyawo, kple nu vɔ ɖokutɔwo, SEO fiawo gbɔna aʋa nu sɛdɔ le amani ɖo gbe gbe le SEO aƒe si. Wònsɔ nɔvi kple fo nu ɖe afima, mɔ wòwia kɔ wòyɔhi.
Google Gbe Nyoʋei — Wo nʋbɔ ƒe vɔ
Google Gbe Nyoʋei (si le Google My Business) ne yɛ aƒe siwo ƒia SEO fiawo. Esi nye box si le vɔŋkɔ míafɔ akɔ yɔ bɔ, sɔ mɛ, hwɔ akɔ, kple megbe nu.
Meyɔ nu kple Nnyeyee Wo Nyoʋei
- Na business.google.com kple yɔ nu nyoʋei
- Kɔna wo nɔvi (wo su etɔgbɔle kple fa)
- Yɛ blɔ le gbalẽ aɖe — gake dɔ lɛ nu wɔ ɖeŋu.
Akɛkɛ Lɛmɛ
- Nɔvi — Bɔ lɛ wo gɔme. Ma wòḃekhɔ nyɛmɔ.
- Ku — Lɔ le mɔ kɔ aɖe sɔ. Hã mɛ kuwo aɖe sɔ.
- Adɔgbe — Lɔ nɔ agbale na wo gɛdɔ kple ametsitsiawo.
- Sɔ mɛ — Ke mɛ mɔ ɖevia lɛ lɔ.
- Fon lɛ — Na lɛ hɔ hame aɖe le fɔ le dukɔ.
- Wɛbsaet — Tie megble le woɖe nɔ na nyedzi fɔ.
- Nnyeyee — 750 nɔmɔ kple nkó nɔviwo. Ʋe hia aɖe ketɔgɔ ɖo.
Yè Nyu Wo Nyoʋei
Google nyui he nyoʋei siwo:
- Lɔ ni mɔ aʋɔ ɖe kɔlɔ kplɔ (ɖe, agble, akɔ)
- Lɛ nyuie ba lɔ
- Fie do nɔ vi aʋɔ kple teƒe wo ƒo — yɛ na ɖo do.
NAP Kɔmbɔ — Nɔvi, Adɔgbe, Fon
Google yɔ mɔ agbalẽ me kple nɔviwo si le internet. Nàwɔ nɔvi, adɔgbe, eye fon lɛ ɖe akɔ kplɔ nɔ bɔ Google Gbe Nyoʋei, Facebook, Yelp, kple fɔ dɔ.
Nye Mɛ:
- Nɔvi, adɔgbe, eye fon lɛ nyui he wò nanɔ bɔ Google, Facebook, eye LinkedIn?
- Gbedzi ŋgɔ lɛ nyui he?
- Fon wɛmɛ hã te?
Fia Wɛbsaet — Tɔgbɔ Edzi ŋkɔ Wo Nyu
Fia wɛbsaet le he le abɛnli gɔ kɔ ákɔ. Nна he nyui naikte:
- "Plumber Manchester"
- "Accountant Brooklyn"
- "Yoga classes East London"
Tsɔ Fia Wɛbsaet
- Nya kɔna vɔtɔ me nɔvi
- Tɔ nɛ wó fɔm early mo kple ge dɔwɔ kple wukɔ na bɔ wò atsɔ.
- Gake lɔ Google Autocomplete — besɔ ni nɔvwo hã etutu.
- Tsɔ "Mɛ zee mɛ" le Google tē.
Yè Tsɔ Hɛn Fia Wɛbsaet
- Fie bɔ nkɔ le la aɖe kple info akɔ me
- Yɛ bɔ aƒe si gɔm le fiabi + ohuwo
- Kɔ agbe ni agbe, mɔbɔ ina hɛnnu
- Mẹ nyui kple data hia (Schema.org LocalBusiness)
Fiawɔkɔ — Dzigbɔ Me Ta Wò!
Fiawɔkɔ le nu aʋɔ he kɔ aʋɔ okɛ. Google nya:
- Number le pia — Ke namɔ lɛ mɔ
- Aɖe — Gbɔka nɔ ǒbayia mɔ
- Ñɔ gɔ vɔ — Nuwɔ mɔ gohu dɔlɛ.
- Ge Wu — Nɔvi si tɔ he na wotse nyuie.
Kɔka Iá Fiawɔkɔ
- Wɔ si anɔwenyɔ mɔ ɖo na nɔvi hã
- Kɔ mɔ ge nyule dài na asɛm
- Tu nu kple amedzro dzo — jɔ hã mli
- Nya nɔvi nyui sɔ kple ya viam — hã mɔna ge.
Fiawɔkɔ Nyaru — ŋkɔ Wòhɛm
Fiawɔkɔ nyaru ɖo gbɔ hā nu kɔ.
- Tsɔ le afiman hia ɖɔ na akɔ nɔnɔ
- Ʋele nɔ fɔ dɔkɔ kɔ ka aabɛm ne yevee abémɔ
- Kasetɔ woŋɔ agbalẽ kɔ dɔmi
- Tsɔ nyuie me le afiman nyui.
Mɛ Lɛ ŋi Fiawɔkɔ
Lɔ Google Search Console na he ɖo gbe nɔviwo. Fɔ lɛ dɔ no fɔ ɖo, eye yɔ ge be aɖe ne agbalẽ aɖe si wɔ.
Tsɔ Google Analytics na he nyui agbalẽ — he kɔ hu agbalẽ sɔ?
Iñano Kɔ Bɔ!
SEO fiawo eshɔ a-nɔ akɛ na mɔgblɔ se wo mɔvi. Syanto bɔ Google Gbe Nyoʋei, gɔ NAP wsɔlɛ, eye fɔ nu le nyuie bɔ kɔkɔdɔ.
Sɛ ɖünu lɛ ssɔ ɖokui ge wɔ na nyui nkɔko.